The Concept: The best way to make young people acquainted with contemporary art is to get real works of art into their hands. Normally the cost of art work is prohibitive for young people.
Muka offers a solution.
The Rules
•A number of well known artists from all over the world are invited to produce a set of small (100x200mm) original lithographs
•The works reflect the normal style and concerns of the artists, there is no patronising or "talking down" to children
•The lithographs will eventually be sold exclusively to young people aged 5 - 18 (inclusive)
•Visitors to the show can buy a maximum of three lithographs and only for themselves, not for adults
•All works are sold at a uniform low price, set according to specific costs in every country
•Names and signatures of the artists are covered over during the shows, muka wants young art collectors to look at the work, not considering the fame of the artist or potential for financial gain
•Adults are not allowed in at the exhibtions
Exhibition is open from 12 - 5pm